Forced Matrix
A forced matrix is a system where there is a limit to the number of referrals any affiliate can refer. It has sense to use this feature only in case you have defined multiple tiers commissions. If you have just single tier commissions, it has no sense to make structure of your affiliates.
Why should I push my affiliates into Matrix ?
Main point is, that you want to keep in your affiliate program not just few best performing affiliates, but all affiliates, which were registered during time. Best way how to keep all affiliates motivated is to give them periodically commissions and notify them about each commission they receive. More active affiliates you will have, more users will try to promote you. You can consider also number of back links to your site, which will just grow. Newbie affiliates can see in Forced Matrix advantage to stay with you, because they can earn commissions even if they will not be so successful in recruiting of new sub affiliates. Forced Matrix is also kind of solidarity of better performing affiliates with newbies in hope, that their sub affiliates will stay motivated and will improve in future (and in fact earn commissions also for performing affiliate, which referred him).
Read more in our Knowledgebase about Forced Matrix
